MARTINI
MARTINI is more than a vermouth. It’s an art form. One that has captivated people around the world for more than 160 years. It represents not only a style and a way of life, but Italy itself.
The essence of MARTINI dates back to Luigi Rossi’s original formula. Luigi, was an herbalist and liquorist and, co-founded Martini & Rossi in 1863. Since then, nine generations of people have carefully guarded the secrets behind the recipe. Click to discover who oversees the production of MARTINI today.
Martini Bianco
MARTINI® Bianco is a luminous expression of the aperitivo lifestyle, offering a light, refreshing taste with delicate notes of vanilla and aromatic herbs.
Crafted from fine white wines including Trebbiano and infused with a unique blend of botanicals, it perfectly balances subtle sweetness and refined complexity. Its pale golden hue and smooth character make it an inviting choice for those who appreciate elegance without excess. A versatile staple in any gathering, MARTINI Bianco is equally delightful on its own, over ice, or as the star of a crisp, bright Bianco Spritz, garnished with lemon, strawberries, and fresh mint for a vibrant twist.
Martini Extra Dry
MARTINI® Extra Dry celebrates refined elegance, embodying the spirit of aperitivo.
First introduced at the turn of the 20th century after years of experimentation, this iconic vermouth captivates with crisp, citrus-scented notes, and a bright, clean finish. Pale gold in colour, its delicate perfume unfolds with hints of raspberry and lemon distillates, layered over a background of orris and subtle wood, culminating in a well-balanced freshness. It offers a light, dry and complex drinking experience, a perfect choice for those who appreciate nuance and sophistication.
Martini Rosso
MARTINI® Rosso is the quintessential expression of Italian aperitivo—an invitation to savour life’s simple pleasures with effortless sophistication.
First crafted by Luigi Rossi in 1863, this iconic sweet vermouth has a deep scarlet hue and a bold, complex flavor, achieved through a secret blend of carefully selected botanicals and wines. Its rich, perfectly balanced profile, layered with herbaceous notes, embodies the art of Italian craftsmanship.

